About Us

‘HSN Traders’ was established in the year 1976, with an Aim to Spread the Incredible beauty of the Toys of Channapatna, bringing the classic art to life and a humble contribution towards keeping our tradition alive and passing our culture to the next generation.

‘HSN Traders’ is a leader in whole sale & Retail Marketplace which connects manufacturers with consumer in the Domain of traditional toys with a smart layering of innovation so as to suit the present consumer needs. Icing on the Cake, all the kids toys we sell are eco friendly, non toxic, shock proof/ insulated, and plastic free.

Channapatna wooden toys

Just to let you know, Channapatna, popularly known as Gombegala Ooru (Land of Toys)…..is a small town located on the SH-17 of the Karnataka State. The traditional Crafts is protected as a Geographical Indication (GI) under the World Trade Organisation administered by the Government of Karnataka.

Tipu Sultan, the ruler of what was then Mysuru State between 1782 and 1799, is credited with providing the first impetus to make these toys globally popular. According to experts and the local people of Srirangapatna—the capital city during the reign of Tipu Sultan and, before that, his father Hyder Ali — he was a great economist and innovator, advocating a strong export-import policy to ensure prosperity for his kingdom, during which time he also encouraged Persian artists to buy these toys.

We are Glad to be able to provide a Direct platform for the Talented Artisans to have their products Conveyed Smoothly to the desired audience and keep their Skills Dominated.

Our Toys and other gifting and utility products are designed for consumers of all age group which are categorized into but not limited to movables, melodies, educational, games and puzzles, idlers, jewelleries, kitchenware’s, office needs and much more.

The artisans of Channapatna — known as the ‘Land of Toys’ — are banking on the superior quality of their products to rejuvenate interest in their over 200-year-old art form, both in India and abroad. The World Trade Organization’s Geographical Indication gives them exclusive rights to sell their toys under the Channapatna name. With the one-and-a-half-year-old Prince of Bhutan being the most recent recipient of these unique wooden toys, Channapatna handicrafts adorn houses across the globe and were also gifted to former United States President, Barack Obama, during his visit to India.

Fig. 2: An ivory tree cut and ready for shaping as toys